Martinsson King Vital Cleanse Shampoo

Richly moisturising and colour protecting shampoo designed to gently cleanse and rehydrates the hair. 100% vegan, sustainable ingredients. Suitable for: colour treated, highlighted, dry, curly or frizzy hair. Give energy to dry, brittle hair: Cleanse and moisturise with this thick, creamy shampoo. Rehydrate thirsty hair: Add rich moisture and bounce to hair that lacks softness and elasticity. Boost the shine: Restore softness and movement in your hair that has been affected by colour treatments or styling. Protect your colour: Preserve your highlights and colour treatments from fading. Your precious tones will stay vibrant and alive. Extension safe: Protect and nurture both your own hair and human hair extensions with this silicone-free formula. Suitable for: colour treated, highlighted, dry, curly or frizzy hair. Give energy to dry, brittle hair: Cleanse and moisturise with this thick, creamy shampoo. Rehydrate thirsty hair: Add rich moisture and bounce to hair that lacks softness and elasticity. Boost the shine: Restore softness and movement in your hair that has been affected by colour treatments or styling. Protect your colour: Preserve your highlights and colour treatments from fading. Your precious tones will stay vibrant and alive. Extension safe: Protect and nurture both your own hair and human hair extensions with this silicone-free formula.

Always shampoo the hair and scalp twice. A euro sized amount of shampoo is more than enough. Create a lather in the hands and pop it into the scalp. Spend 30 seconds massaging the scalp, ignoring the hair. After the 30 seconds rinse well. 

Your second shampoo should be half the amount of product. Again, lathering into the hands and straight onto the scalp, this time you should get a much greater lather even when using half the amount of product. This time involve the ends of your hair very gently and leave for two minutes, bringing under the hairline. Rinse well. 

Aqua
Sodium Lauroyl Sarcosinate	Cleansing and foaming agent that enhances the suppleness and sheen.
Glycerin	Naturally sourced moisturiser for hair and scalp.
Cocamidopropyl Betaine	Cleansing & conditioning agent made from coconut oil.
Betaine	Natural amino acid for moisture.
Coco-Glucoside	Natural cleansing agent derived from coconut oil and fruit sugar.
Decyl Glucoside	Mild, plant-derived cleansing agent.
Citric Acid	Natural preservative, pH-adjuster.
Helianthus Annuus Seed Extract	Sunflower seed extract
Glycol Distearate	Naturally occurring fatty acid to enhance the product texture.
Xanthan Gum	Natural emulsifier.
Sodium Benzoate	Common preservative used for eco products.
Tetrasodium Glutamate Diacetate	Naturally derived, improves the efficacy of preservatives and antioxidants.
Butylene Glycol	Organic conditioning humectant
Parfum